Expenditure on green IT and sustainability initiatives will be double in India by 2015, said Gartner, a research firm. At present India is to spend $35 billion, study proves it will reach around $70 billion in 2015.
Green computing or green IT, refers to environmentally sustainable computing or IT. Reducing the use of perilous materials, maximize energy efficiency during the product’s lifespan is the ultimate objective of Green IT.
With the study, researchers attempt to decrease the impact of manufacturing, using, and disposing of computers, servers, and linked subsystems on the environment.
Ganesh Ramamoorthy, research director at Gartner, said,
“India’s information and communication technology (ICT) industry will be an early adopter of green IT and sustainability solutions asIndiais one of the fastest-growing markets in terms of IT hardware and communications infrastructure consumption.”
“As enterprises embrace IT to improve productivity and drive growth, penetration of ICT infrastructure has been growing rapidly during the past decade, as has the energy consumption and resulting carbon emissions ofIndia’s ICT infrastructure,” he added.
Besides ICT industry, some other fields, such as banking and financial services, hospitality, manufacturing industries are becoming ready to join the green IT.
“Indian businesses will initially start adapting solutions that have been tried and tested in developed nations, but tailored to the Indian market’s needs and conditions,” said Ramamoorthy.
“However, the unique challenges faced by India — such as unreliable power infrastructure, a growing urban-rural divide and increasing population migration to urban areas — will also provide businesses with the opportunity to innovate and test new cost-effective approaches and green technology solutions,” he added.